The rating badge
Put it in your footer. It is not a sticker, and that is the point.
If you have been rated by us, you may display the badge. It is served from our domain and regenerated from the database, so it is not a picture you copy. It is a live reference to a record you do not control.
How it works
| The badge is | Which means |
|---|---|
Served from bigtech.sucks | A copy pasted onto your own server is not a badge and its link will not resolve. |
| Generated from the record | The score and date are not typed by anyone. They come out of the database. |
| Regenerated every build | Improve and your badge improves without asking. Regress and it regresses without warning. |
| Linked to the report | Anyone who clicks it lands on your evidence trail, not a marketing page. |
The rules, published plainly
Only a rated product may display a badge. There is no badge for an unrated product, and we will not issue one as a favour. If a badge is used on a product that is not rated, or is altered to show a score we did not publish, we will say so publicly.
A badge is free. It always will be. It is marketing for you and it is receipts for your customer, and charging for it would make it worthless to both.
Available badges
<a href="https://bigtech.sucks/report/signal-desktop.html">
<img src="https://bigtech.sucks/badge/signal-desktop.svg"
width="260" height="56"
alt="Signal Desktop: bigtech.sucks rating 76.4/100">
</a>
Why you would want this
Because every competitor who cannot show one is leaving a question on the table. A privacy claim in your own copy is a claim. A badge that links to a re-runnable audit is evidence, and it costs you nothing but the honesty of being measured.